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EurobondNHS PortsmouthRailair.comWestminster Adult Education Services

Eurobond


Client: Eurobond

The task

Promote a new fire retardent panelling system to the education sector.

The insight

We looked at competitor activity in this area and talked to specifiers of the composite panel systems within the education sector. This unlocked the understanding that an emotive approach, backed by technical support would create more impact and stand out from competitors messaging.

The Solution

We created “Childs Play” as an advertising and trade show theme to pull in the audience, stand out from the competition and demonstrate an emotional understanding of the sector.

The Result

A successful introduction to the sector, growth targets exceeded by 15%

 The task Promote a new fire retardent panelling system to the education sector. The insight We looked at competitor activity in this area and talked to specifiers of the composite panel systems within the education sector. This unlocked the understanding that an emotive approach, backed by technical support would create more impact and stand out from competitors messaging. The Solution We created “Childs Play” as an advertising and trade show theme to pull in the audience, stand out from the competition and demonstrate an emotional understanding of the sector. The Result A successful introduction to the sector, growth targets exceeded by 15%
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Clients

Andrews Estate Agents
National Health Service
First Group Plc
First Capital Connect
First Great Western
Railair.com
Eurobond
South Yorkshire PTE
Slazenger
Dixons Group
BMW
Greyhound UK
Amey
Dataenergy
DMG Delta
Westminster Council
Westminster Adult Education Service
Westminster Training and Development
Admiral Technology
Stagecoach
COI
Fundraising Standards Board
Golf Plus
British Science Association
Wharton Goldsmith

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Sector Experience

Transport
Rail
Bus
Coach
Airlines
Airports
Education
Higher Education
Adult Education
Travel & Tourism
Local Government
National Government
Charity
Leisure
Sports
Jewellery Retail
Construction
Property
Healthcare
CRM technologies

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Services

Marketing Communications
Campaign strategy
Media planning & buying
Creative
Campaign implementation and measurement
Design for print and digital
Artwork and pre-production for
print and media
TV and Radio creative
and production
Copywriting
Photography
Research
Advertising
Direct Marketing
Sales Promotion.

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Contact

Click here to email guerilla-marketing.co.uk

Unit G, Bourne Park,
Cores End Road,
Bourne End,
Buckinghamshire,
SL8 5AS

01628 819 007